Social media is now the big thing. It is the hub of marketing of our age. More than one-third of the world population is now on one social media or the other. Facebook, Twitter, Snapchat, Instagram are just a few examples of the social media that has worldwide reach.
Becoming an eminent professional in your bailiwick is capable of working wonders for your business and boosting your career. To paraphrase an associate professor specialized in Marketing at Duke University, Dorie Clark: “Becoming a celebrated expert is the supreme sort of professional security”